15/12/2025 Tags: Design, Growth Project types: Retail

Beta Retail Experience

A website and product catalogue for a retail chain, built for quick browsing and finding stores.

Client
Lumina Retail
Sector
Retail
Location
Austin, TX
Year
2025
Duration
8 weeks

The challenge

Beta Retail wants customers to find products and the nearest store quickly. The old website was slow on a phone, where most visits happen.

The approach

We designed for the phone first: large buttons, very few steps, and images that load at the right size. The store finder uses a map that loads only when needed.

The result

The website loads noticeably faster, and customers reach the information they want in fewer clicks.

The project in numbers

weeks
10
from kick-off to launch
stores
38
each with its own page
catalogue
1
with filters by category

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